Cosy Christmas campaign

Boots Xmas_2002_Slideshow_upd_1.jpg
Boots Xmas_2002_Slideshow_upd_2.jpg

Love From Boots campaign

Boots Xmas_2003_Slideshow_upd_1.jpg
Boots Xmas_2003_Slideshow_upd_2.jpg
Boots Xmas_2003_Slideshow_upd_3.jpg
Boots Xmas_2003_Slideshow_upd_4.jpg
Boots Xmas_2003_Slideshow_upd_5.jpg

Warming up the nation’s favourite chemist

Agency: The Partners
My role: Designer

Seasonal retail campaigns for Boots the Chemist, which brought the stores to life with themed imagery, signage and messaging applied to everything from fascias and windows to shelf wobblers and gifts.

Initially the brief was to ‘Warm up Boots’ for Christmas. The solution was ‘Cosy Christmas’. Boots wraps the country up in a warm, protective scarf, while the campaign was themed with knitted icons.

For the following year we were asked to add more emotion; the solution was ‘Love from Boots’, brought to life with engaging messaging and mistletoe.


© The Partners